Best Free Google Tools For SEO Professionals in 2017


Google has something special for everyone, for every problem Google is sure shot solution!

If you are considering yourself as a Google SEO professional or you think that you are an online business owner. Just think one thing that is there people who are interested in this form of marketing.

In case if you having a single bit interest in the optimization of google search engine then you have no time for sitting back and waiting for the competition to come and happen without being noticed. Instead what you need to do is that, you need to be proactive, means what you need to do is to create or control a situation rather than just responding to it after it has happened. You have to implement the best tools as best as you can, keep on tracking you progress time to time and also you have to be updated with the changes in the search engine. This is not so easy, you have to make effort.

There are a lot of tools that you can use in order to boost your online presence. You can reach a larger audience and also you will be able to take your revenue to the very next level. All this was already discussed in the past. In this article, I am going to tell you about the top 10 SEO tools which are actually professional tools.

Here I am not going to mention the familiar and famous tools such as keyword planner tool or you can say Google analytics. In other words, I would like to share those tools which you are not using but which can have an enormous impact on what you are doing and also it will enhance the way or improves the way you work.

So why waiting, let’s just get started!

  • Google Mobile friendly test

The name is suggesting itself. Mobile friendly, only means the dominance of mobile. Are you aware of the fact that in today’s world, the world of digitization, approximately more than 60% of searches comes from mobile only? Everyone wants to do all the stuff from mobile only, I don’t think so that in today’s world anyone would prefer to on the PC or Laptop just to search a keyword. In very rare cases someone go for them. Everyone searches almost everything on their mobile only. A decade ago, no one has thought of that this day would ever come in the future.

No one has even a single idea about this. But see the day is here. If anyone who is interested in SEO then for him/her it is mandatory to understand the impact of this mobile-friendly world onto their websites. This was already cleared by Google that your site should be mobile friendly. So, in case if you are taking this lightly then you are making your own loss, Don’t you even dare to take it lightly if you are interested in SEO.

Google, the very famous and lovable search engine giant is doing its part just to make your life little bit easier. It is providing you the facility to check whether your website is mobile friendly or not. With the help of the Google Mobile-Friendly Test tool, in just a couple of seconds you can discover whether website is mobile friendly or not.

Just after entering the URL and clicking on the analyze button, you would get your answer. Your website is either mobile friendly or it is not mobile friendly, isn’t it easy? It gives Simple answer, nothing like a rocket science. In case if your website fails this test, please don’t waste a single minute; make the necessary changes as soon as you can. The mobile friendly version of your website can do wonders for your search engine ranking. Also, it enhances or improves the amount of organic traffic that is generated by you.

  • Google my business

Do not consider local SEO as small firms, as local SEO is big business. In case if you are a local company who is looking to drive your business online, what you need to do is to implement a sound strategy. You need to build around the search engine optimization.

For most of the people, all this starts with Google My Business. Here you would like to know that what a business listing can do. So let me tell you that with a business listing, you can provide more information to the prospective customers on your company which includes hours of operation, the location and also the contact number. All you can do because you are in a position to provide them all this.

Let me mention one thing here that a Google My Business listing is not giving you a guarantee for the online or foot traffic. But surely it will help you out and also it moves you in the correct direction. Just have a look at the photo and see how a listing looks on the web:

google tools

On day one your list is not going to seem like this. Everyone is aware of the fact that nothing happens in just one day. It will take some time for getting up the speed. This tool is not for the big businesses, Local companies can take maximum advantage of this tool.

  • Google Page Speed Insights

Is it important for a website to work fast? The answer to this question depends on what you are trying to achieve. In case if you want to see your site on the top of the search engine rankings, then this is must.  The faster the content on your website loads the greater impact it will have on your ranking. Also, it improves the interaction of users with your website.

google tools

With the help of Google Page Speed Insights tool, the matter of guessing that whether the website is up-to-par or it is not.  This also helps you in making your website fast on all devices.

  • Google Correlate

Do you fall in the category of persons who always goes above and beyond when researching keyword data just like me?

If you are in this category, then are few tools which will help you out in getting the best results and Google Correlate is one of them. With this amazing tool, you can uncover the search patterns. This simply means that it provides you the facility to search best results for the keywords which are not always but most of times are searched together. Example: fat loss. You would glad to know that what result you would get after typing this:

google tools

Google correlate tool is going to your best friend if you have a strong interest in uncovering the best results of the words which are typically typed together. You must go for this and at last make a single experiment by your own.

  • Google Trends

This tool is very powerful. The online marketers overlook it. It will help you on the topics that are popular right now.

Let me explain this to you with an example that “How it exactly works”? Just assume that you have a blog which has info about the social media. Here you would like to be updated with all the information related to Facebook and Mark Zuckerberg.

google tools

Here you can see that the right column is giving you all the information which are related to Mark Zuckerberg and the left column has related topics which will help you out in your future blog posts. Here you can get lots and lots of ideas which will enhance your future blog posts, if you see this tool from an SEO perspective then you will find that its worth using on a daily basis.

  • Google Chrome

Here you would ask me that what the relation of a web browser with SEO is? What browser has to do with that?

I just want to give you an advice if you think that one browser is same as that of the other. Here you need to change your thinking. There is a valid reason for this as Google Chrome has a number of SEO extensions which can help you in making better decisions about the strategy of online marketing. SEO & Website Analysis extension is one among the best extensions you can have. With the help of this extension you can pull an SEO repost for any website instantly.

It also helps in gaining a better understanding of what you need to do for moving on the top of Google for nothing but your target keywords.

  • Google Alerts

Similarly, as you were confused earlier when I told you that Google chrome will help you in SEO, you are confused with this tool also. So, let me say that this can help you out in becoming more creative. I know it sounds strange but it is interesting. The more you are going to use Google Alerts the more creative you are going to get.

With this tool, what best you can do is to set up an alert for your top competitors. Set up for top 3 or top 5 only. It gives you the facility to keep a beat on your competition. It also allows you to see what your competitors are doing. So by knowing this you can also chase after the same type of coverage as they were doing.

  • Google Voice

A mandatory question that what is your primary goal regarding SEO and your website? A much-known answer or general reply to this issue is that people want to drive as much qualified traffic they can drive.

Here you will have to remember one thing that just increasing website traffic is not a successful business. There is a lot more than just increasing traffic. You must have a master plan which you have to implement in order to convert people into customers.

For this Google voice comes into play. With the help of this fantastic tool, you can gain access to one member for all your phones. In case if you are having more than one business line you can take advantage of Google voice for bringing them all together. It provides you many facilities just as you can send text message directly from your computer, you can share voice mails, and you can receive calls from any phone, now no more messing up with all these stuff.

  • Google Sheets

Google sheets can help you out in creating a content calendar for your blog, they assist in tracking the keywords that were targeted by you in the past including those which you want to get in touch in future. Also, you can follow the number of links and from where they came from.   There are so many tools from which you have to select. Here people find themselves attracting towards the best tools with high level of features. But sometimes it is mandatory for using the basic ones first.

This is very important if you are totally new to SEO. The best thing about Google sheets is that they come in handy when you share SEO duties with the other people. It doesn’t fall into the category of:

google tools

It doesn’t belong to the group of powerful SEO tools but it is the simplest thing that can have a significant impact. It will help you out in many things and is very easy to use.

  • YouTube

In case if you have already set your eyes on developing an online marketing which is comprehensive and also you have a SEO strategy then it is very essential for you to get involved with the distribution of the video and creation of the video as well.

We all know that the ranking of YouTube videos is high in Goggle’s results. There are a lot of benefits that will be dedicated maximum to your video marketing resources to YouTube. In case if you want to have a look at the power of YouTube, just browse the most popular channel. By doing this you will get an idea of what I am saying. Just use SEO tools and see how easy your life would become.

Vandana Mishra
Vandana is our long-form author and loves to write about everything regarding technology Tips and tutorials for the people to solve their daily tech How to’s.
Best Free Google Tools For SEO Professionals 2017
Best Free Google Tools For SEO Professionals 2017
Best Free Google Tools For SEO Professionals 2017 as well as 10 Free Yet Overlooked Google Tools For SEO Professionals with best SEO tools
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